Trip to Disney Star Wars
I don’t like Star Wars (un-American, I know). But I love someone who loves Star Wars. So I found myself on the Disney Star Wars Galactic Space Cruiser. My presumption was that we’d have an interesting, albeit cheesy experience.
Having taken this ride with Disney, I can say they did something impressive, and I also understand why it’s failing.
From the moment we boarded the “shuttle” to our space cruise, it was fully immersive. The set was all consuming and the entire crew played along. Audience member costuming was mixed, but most came in costume and many had elaborate backstories they had prepared—some even with props.
I didn’t fully know what I was getting into until I was there. It’s a new style of tourism, and Disney’s advertising didn’t make it seem appealing. But, what they designed is a ton of fun and clearly took a lot of work. In addition to games and puzzles on your phone and throughout the elaborate, large spaceship, there is a cast that basically puts on an 8-hour play each day. They move the story along. They have lines they need to get through, but when they aren’t […]